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Get results in days, not monthsResults in days, not monthsHow many people does a business in Roanoke really serve: the 9,565 residents counted in the ACS survey, or everyone who drives in for dinner, works a shift at a distribution center or stops on the way to the speedway? The honest answer is both, and the resident count alone understates the market. The 2023 estimate is 10,798, up 11.7% from 2020, on 6.888 square miles, with a median household income of $113,171 and a median age of 36.5.
This page explains where month-to-month plans with no setup fee fit such a market: Google Business Profile and Maps work for diners and drivers, pages written for Oak Street and Byron Nelson Boulevard, service pages for firms near the Alliance area, and written answers for new families. It also says plainly what a small base of residents can and cannot support.
Profile
City Search Competition Index
45.3/ 100
Rank 122 of 203 in Texas
From the Census ACS 2018-2022, 2023 population estimates and County Business Patterns 2022. Each bar compares Roanoke with the other 202 Texas cities in this set, not with the country. How the score is built: methodology. Updated October 2026.
What a plan emphasizes
Menu, hours, parking, nights
Visitors choose a restaurant on a phone, so the profile needs a current menu link, accurate hours, parking guidance and a note on concert nights. We add photos of the entrance on Oak Street and keep special-event hours updated, since a closed sign on a visitor's first trip rarely earns a second.
Near the park and the speedway
Families and race-day travelers search for food, fuel and a place to cool off near Hawaiian Falls. We write short pages and profile descriptions that name the park and the speedway as landmarks and give directions from Byron Nelson Boulevard and Interstate 35W.
Suppliers, repair, staffing
Warehouse and distribution employers hire safety suppliers, equipment repair, staffing firms and trades through search too. We build service pages that name the roads and districts you reach, from US 377 to the Alliance area, so a facilities manager sees a local vendor.
A growing resident base
With 28.4% of residents under 18 and a population up 11.7% in three years, many households are new to town. We create pages for pediatric care, tutoring, childcare and home setup, and use RankGuarantee™ to give each service its own page in the neighborhoods you serve.
Visitors and neighbors
A restaurant on Oak Street needs reviews that mention dishes and atmosphere, while a plumber needs reviews that mention reliability and the street served. We ask each customer for the kind of detail the next reader wants, so one profile can speak to a visitor or a neighbor.
Only where customers ask
About 17.9% of residents were born outside the United States, and Spanish is spoken at home by 14.8%. We check your own customer list first, then add Spanish pages or profile text only where demand is clear, rather than translating everything by default.
Roanoke asks a business to decide, from Oak Street to the Alliance area, whether it is mainly for visitors, for firms or for neighbors. The plan below starts from that choice and builds the profile, pages and reviews to match it.
How people search
The resident count is modest and the activity is not. The ACS survey counted 9,565 people, yet Roanoke calls itself the Unique Dining Capital of Texas, a title the Texas House gave in June 2009, and the city says it has more than 60 restaurants. That means a large share of the people searching for a business here do not live here. They look for a cuisine, a patio, a table for six, and they rarely care about the rest of the city.
Residents form a second audience, and they are young. Median age is 36.5, 28.4% are under 18 (25.9% typical) and only 6.6% are 65 or older. Median home value is $404,600, median rent $1,698 and 41.5% of households rent, against 38% typical. A newly arrived family needs a doctor, a dentist, a tutor and a repair person all in a month, and it asks a search engine because it has no neighbors to ask yet.
A third audience works rather than lives here. Transportation and warehousing employs 606 residents (11.8%) and wholesale trade 378 (7.4%), and the city's own list of top employers, in its 2022 annual report, names distribution and supply firms. Buyers at those companies search for suppliers and trades by the road or district they sit on, so a business near US 377 or the Alliance area should say so.
Language and daytime habits are plain. About 12.6% of workers work from home, 14.2% commute 45 minutes or more, and 14.8% of residents speak Spanish at home. These figures do not demand a special strategy, but they do mean that evening and weekend requests are common, and that clear hours matter more than clever copy for a household that arrives home late.
Real places
Roanoke covers 6.888 square miles with 1,389 residents per square mile, so the places people name are spread out. These verified locations are the ones that deserve their own profile details and page mentions.
| Part of town | Why it matters in search |
|---|---|
| Oak Street | The historic downtown street, listed on the National Register in 2007, is where visitors search for restaurants by cuisine, so each listing needs exact hours and photos. |
| Rock Building | The 1886 stone building at 114 N. Oak Street serves as the visitor center and gives nearby shops a landmark for directions. |
| Byron Nelson Boulevard | State Highway 114 Business carries daily traffic past shops and the water park, which makes cross streets essential in every listing. |
| Cannon Nelson Crossing | A mixed-use center at Cannon Parkway across from the water park, skate park and community park, where tenants should confirm suites and hours. |
| Hawaiian Falls | The summer water park pulls families who search for food and fuel nearby, so profiles around it benefit from seasonal posts. |
| US 377 | The east-side highway that serves the Alliance area suits suppliers and trades that want to name a road their buyers know. |
| AllianceTexas | Parts of the employment area lie inside the city, so a logistics-adjacent business should state which city it is in. |
| Northwest Regional Airport | A general-aviation field about 2 miles north of the center gives hangar and aircraft-service businesses a clear geographic reference. |
| Marshall Creek | The neighboring town that consolidated with Roanoke in 2007 may still be how some long-time residents describe their address. |
Names come from public city, county and regional sources. Boundaries are informal, and searchers use whatever local name they know.
Who is buying
Professional, scientific and technical services leads resident employment with 673 workers (13.2%), followed by transportation and warehousing at 606 (11.8%), retail trade at 503 (9.8%), finance and insurance at 472 (9.2%), education at 451 (8.8%) and wholesale trade at 378 (7.4%). The mix reflects a city whose residents work in offices and logistics as much as in kitchens such as Babe's Chicken Dinner House.
Named employers anchor the picture. The city's 2022 annual financial report, as summarized on Wikipedia, lists WW Grainger and Martin Brower with 450 employees each, Cardinal Health with 270 and AmerisourceBergen with 260. Restaurants matter too: Babe's Chicken Dinner House opened its original location in a roughly 1908 warehouse in 1993, and Classic Cafe opened that year in a bungalow on North Oak Street. Hawaiian Falls and Northwest ISD complete the list of local draws.
Denton County has 630 full-service restaurants (296 of them small and 227 large), so a new Oak Street kitchen competes with a county-wide field as well as neighbors on the block. A small Roanoke business should therefore specialize: a signature dish, a specific trade or an industry supplied. The Roanoke Economic and Industrial Development Corporation funds the roads and utilities that new businesses rely on.
Jobs and industries
The work people do affects when they search and how much they can spend. Here are the six industries that employ the most Roanoke residents, based on the American Community Survey.
| Industry | Employed residents | Share of employed |
|---|---|---|
| Professional, scientific and technical services | 673 | 13.2% |
| Transportation and warehousing | 606 | 11.8% |
| Retail trade | 503 | 9.8% |
| Finance and insurance | 472 | 9.2% |
| Education | 451 | 8.8% |
| Wholesale trade | 378 | 7.4% |
From the Census ACS 5-year estimates (2018-2022), employed civilians 16 and older. A resident may work outside the city, so this is about people who live here.
Who else is in the results
The Census reports business counts by county, never by city. Each row below describes Denton County in full, with Roanoke inside it. The last column compares each business type with the typical U.S. county; over 1.0x is more crowded.
| Business type | Count in Denton County | Per 10,000 people | Compared with a typical U.S. county |
|---|---|---|---|
| Real estate agents and brokers | 467 | 4.6 | 1.86x |
| Dentists | 461 | 4.6 | 1.65x |
| Roofing contractors | 94 | 0.9 | 1.6x |
| Physicians offices | 603 | 6 | 1.49x |
| Full-service restaurants | 630 | 6.3 | 0.93x |
From County Business Patterns 2022 (Census): businesses with paid staff, tallied for the entire county.
Closest Texas matches
Peers are chosen on eight measures: population, income, age, renting, density, Spanish at home, seasonal housing and older residents. Each name goes to that city's own page.
| City | Competition index | Population | Median income | Median age | Renter share |
|---|---|---|---|---|---|
| Roanoke, TX (this city) | 45.3 | 9,565 | $113,171 | 36.5 | 41.5% |
| Buda, TX | 46.9 | 14,997 | $105,378 | 36.8 | 27.6% |
| Selma, TX | 53.8 | 11,067 | $95,692 | 32.6 | 44.1% |
| Red Oak, TX | 35.5 | 14,853 | $105,309 | 36.2 | 21.7% |
| Forney, TX | 31.3 | 25,269 | $102,107 | 32 | 27% |
| Lake Jackson, TX | 32.3 | 27,954 | $89,215 | 33.6 | 36.9% |
From Census ACS 2018-2022. All cities are compared on the same eight measures.
Monthly rates
All plans bill monthly. No setup fee, no contract, no annual term. The first month covers research, an audit and a six-month plan. Book a conversation with our CEO.
Asked in Roanoke
Nothing is annual and nothing is a project fee. RankGuarantee™ is $495; Organic Growth runs $1,495 for Silver, $2,495 for Gold and $3,495 for Platinum. There is no setup fee, and a managed website comes with Gold and Platinum. The plan cards above say what each one covers, and the pricing page has the full breakdown.
A finished profile, a current menu and the first photos can change what appears within weeks, while steady rankings take months and no one can promise a date. A new Oak Street restaurant usually wins searches for its own name first, then for the cuisine it serves near the downtown street. Monthly reports show the progress.
It can. Buyers at nearby firms often search Maps for the closest vendor, so we confirm the pin, category and service area and state which city the address falls in. Because AllianceTexas crosses several cities, a plain line about whether you are in Roanoke avoids confusion.
If you serve them. Trophy Club is 4 miles from Roanoke, Keller 6 and Southlake 6, and customers along Byron Nelson Boulevard drive between them often. A page for each place you cover reads as written for that city, not copied from this one.
Lead with what you serve and what makes it distinct, then give the Oak Street address, parking and hours. A short section on seasonal events, such as Thursday concert nights, helps visitors plan. Photos of the entrance and a few dishes do more for a first-time visitor than a long history of the building.
Write pages for the products and services buyers search for and name the districts you serve, such as the Alliance area and the US 377 corridor. Add a plain quote or contact path and keep your Google Business Profile accurate. Facilities managers often start with the nearest supplier they can verify.
It can be, as long as the plan is realistic. Restaurants and entertainment draw visitors from beyond town, and firms near the Alliance area sell to workers and companies in other cities. A business that serves only the 9,565 residents counted in the survey will find the pool small and may do better by covering neighboring cities as well.
Use the city your street address belongs to, exactly as the post office assigns it. Then explain in plain words how to reach you from the main roads. A visitor looking for AllianceTexas may type Fort Worth or Haslet, so one sentence with those nearby names helps them recognise you.
Possibly, though nobody can guarantee a mention. Assistants repeat facts that appear consistently online, such as menu, hours and reviews. We keep yours aligned on your site and directories, which gives a visitor who asks about Oak Street the best chance of reading something accurate about you.
The area around Roanoke
Straight-line distances run from one city center to the next:
Looking at all of Denton County? Read the Denton County SEO page instead.
Contact us
Tell us whether your customers come from the Oak Street crowd, the warehouses or the neighborhoods. A short written plan will follow, with no setup fee and no contract. Call 610-825-4363 or email hello@getphound.com.